Violet Crush Intense Purple Shampoo

• Gradually neutralizes unwanted yellowness without over toning
• Restores bright blonde between salon visits
• Formulated with Crushed Violet Pigments
• Peroxide-Free
• Ammonia-Free
• Phthalates-free
• Suitable to use daily on natural and colour-treated blonde hair

HOW TO USE

Gently massage into wet hair, lather & rinse well. For more intense results, and to fight stubborn brassiness, leave shampoo on hair 2-3 mins. Use daily until desired colour result is achieved. To maintain those results, alternate with your regular shampoo as needed. For best results, follow with Violet Crush Conditioner. Rinse hands immediately after applying shampoo to hair.

WARNING: For external use only. Do not apply to a sensitive, irritated or damaged scalp. Discontinue use if rash or irritation occurs.
Avoid eye contact. If contact occurs, rinse thoroughly with water. Keep out of reach of children. Avoid contact with fabrics & household surfaces to prevent staining. If contact occurs, clean immediately. Use towel to protect clothing & fabrics from wet hair.

INGREDIENTS

Water, Sodium Laureth Sulfate, Sodium Lauryl Sulfate, Glycol Distearate, Sodium Chloride, Cocamide MEA, Fragrance, Lactic Acid, Dimethyl Isosorbide, Cocamidopropyl Betaine, Malic Acid, Cetyl Alcohol, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Sodium Hydroxide, Disodium EDTA, Glycine, Benzophenone-4, Ethylhexyl Methoxycinnamate, Sodium Xylenesulfonate, Methylchloroisothiazolinone, Methylisothiazolinone, Blue 1, Ext. Violet 2.

Please refer to the ingredients list on the product packaging for the most accurate list of ingredients.

Every ingredient has a purpose, learn more here.